new product development

image of plant-based ingredients

New Product Development and Plant-Based Ingredients: Overcome the Obstacles

Are you struggling to resolve the hurdles of using plant-based ingredient in your portfolio? What’s the impact to consumers of inconsistency in plant-based ingredients? Does the emerging science complicate new product development with these ingredients? And is it important to have multiple stakeholders involved as you look for solutions to the challenges of plant-based ingredient use? Read on for answers.

Applying the Desirability-Feasibility-Viability Framework to Innovation

Our innovation work with food clients often focuses on how to formulate products to meet consumer preferences, tastes, or trends. Want to reduce sugar? Incorporate clean label ingredients? Use alternative proteins? Introduce natural colors? Or do you want to meet another consumer demand? Regardless of the goal, our clients share similar questions and challenges. How …

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image of a group working on a design thinking project

Design Thinking for Product Development

As innovation advisors, a design thinking approach underlies our work. We know design thinking improves the product development process and helps innovators develop solutions that have a more meaningful impact. Why? Because design thinking enables us — and our clients — to start with the customer or end-user. We identify problems that they’re having and …

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